KETELBINKIE KOFFIE
THE TASTE OF
ROTTERDAM.
Rebranding, visual identity, packaging
Rebranding and positioning of Ketelbinkie coffee, a real Rotterdam espresso. It’s a contemporary coffee with a rich history and has a powerful, robust and accessible character.
The beans are a 100% Arabica blend, bought directly from the farmers, shipped to the port of Rotterdam and roasted in-house.
![](https://freight.cargo.site/t/original/i/91fac37f977d79458100a825255b6890e814887084796978a28f179a9bdc50db/ketelbinkie_branding_design_jeroendeboorder_2.jpg)
![](https://freight.cargo.site/t/original/i/401ee86db19c622c2b15c1d95db2e60630c31db1dbe3a3f29fb84be882a40bab/ketelbinkie_design_jeroendeboorder_16kopie.jpg)
![](https://freight.cargo.site/t/original/i/9c4575b7ac9fc28d322976835f3a1468180e43d395a296ef555beb499eac1758/ketelbinkie_branding_design_jeroendeboorder_1.jpg)
![](https://freight.cargo.site/t/original/i/b159913f36a66fe4ab3bf8a15dcfb0aa0e84a78934756e7926491727b9dc5f38/ketelbinkie_design_jeroendeboorder_17.jpg)
![](https://freight.cargo.site/t/original/i/87ff444eb80d0eda15dabd09a4415a40d4f55583aed7baefa32215fb55ff2f5c/ketelbinkie_design_jeroendeboorder_10.jpg)
![](https://freight.cargo.site/t/original/i/444de0f341e5478b603378bdbd7de3ddf5dc4505485864e3f5430c2732639996/ketelbinkie_design_jeroendeboorder_19.jpg)
![](https://freight.cargo.site/t/original/i/a1d15f051a526f276abbd444f998321fb5636127eafdfcb1efc3626e3e546f36/ketelbinkie_design_jeroendeboorder_13.jpg)
![](https://freight.cargo.site/t/original/i/3be8a4212190372cd6480a8fb19d07a11bc775d74817adc3da957cccc8823bd0/ketelbinkie_branding_design_jeroendeboorder_3.jpg)
![](https://freight.cargo.site/t/original/i/99e2af5bf5c0009373c8e68f941fc82498d441c5bdccf8572c90bc4bafd85241/ketelbinkie_design_jeroendeboorder_15.jpg)
![](https://freight.cargo.site/t/original/i/7db9507bf7078cf3d8b75214b672050f77ab49ee827f8e6302f5f57769be53bb/ketelbinkie_design_jeroendeboorder_18c.jpg)
Strategy in cooperation with Sjoerd van Gent.
Product photography © Janneke Kroon.
Portrait photography © Nina Tulp
....................................................................................................