TEGUA NUTRITION
PEANUT
POWER.
Strategy, identity, branding, packaging
A complete strategy, positioning and brand identity in co-creation with the client. Tegua creates innovative, functional (pea)nut-based products, developed from market-insights and focussing on niche targets groups. The 36%-range is a high protein peanut butter developed for sportspeople, with a both techical and powerful brandstyle.
![](https://freight.cargo.site/t/original/i/9cf13f3e28a7a1d7b1f33db9d403d90ac8db3851348e53ed2319e6ed00aabfd2/tegua_peanutbutter_3.gif)
![](https://freight.cargo.site/t/original/i/a178bbb48104fd27371afa3b0b210ce2ac7ebc25788440a0c38b454ed751ec0b/tegua_peanutbutter_2.gif)
![](https://freight.cargo.site/t/original/i/8b867cb91d468e2c5747915cad26f6f2e4c3a5a0ebdca1023388790063ac00e7/tegua_peanutbutter_1.gif)
![](https://freight.cargo.site/t/original/i/21031edab14f3effbb095e15b8be20e6cad31e91ec0bc3b1e5c2016ab9fb3595/tegua_peanutbutter_4.gif)
![](https://freight.cargo.site/t/original/i/acae59a8e9f62cc1eab2aa3050f7285d5021c81092f071bf774a327485f49211/tegua_design_jeroendeboorder_4.jpg)
![](https://freight.cargo.site/t/original/i/16515b2598b97ef759d4934010c0d85c556676e41b052c97d7ead5eafbce1521/tegua_FB_ad_2_1.png)
![](https://freight.cargo.site/t/original/i/3e6505fb5a10e5119aec503db5e27764bfcae48f5f91825a171bb88bddfbcc85/tegua_design_jeroendeboorder_2.jpg)
![](https://freight.cargo.site/t/original/i/7031f68729a8a042c9b11fa86ce9f0db6385ab2187a9bb3f45aedf5356f784a4/tegua_design_jeroendeboorder_3.jpg)
Strategy and design cooperation with Paul Thomas | Make Design.
Product photography © Kin Yuen.
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